Built With
New Boy is a toy-shopping platform built on SheenStore, bringing educational toys, entertainment products, and children's gifts to customers through an e-commerce website and mobile apps.
SheenValue delivered the UI/UX design, website, iOS and Android apps, and admin panel. The experience combines age-based product discovery, shopping through reels, and gift wrapping with Paymera and Sham Cash payments and custom shipping tailored to New Boy's operations in Syria.
New Boy helps parents, schools, nurseries, and gift buyers explore toys suited to different ages and interests. The platform brings product discovery and purchasing together across web and mobile, with features that support both everyday shopping and choosing a gift.
Shopping for toys involves more than finding a product at the right price. Customers need to narrow down options by age and product type, understand what a toy offers, and choose how to pay and receive their order. New Boy needed a digital shopping experience that addressed these decisions while fitting its local payment and delivery operations.
SheenValue delivered the UI/UX design and implemented New Boy on SheenStore, with an e-commerce website, dedicated iOS and Android apps, and an admin panel. The solution brings structured catalogue browsing and visual product discovery into the same shopping experience.
Alongside core store capabilities, we included shop by reels and gift wrapping to support product exploration and gift purchases. Payment integrations and custom shipping adapt the store to the way New Boy serves its customers.
The platform integrates Paymera and Sham Cash to support payment options relevant to New Boy's customers in Syria. A custom shipping setup accommodates the retailer's own delivery arrangements as part of the ordering experience.
A dedicated admin panel provides the operational side of the store, supporting the management of its catalogue and orders. Together with the website and mobile apps, it gives New Boy a connected foundation for running its digital retail channels.
New Boy combines practical product filters with video-led discovery and gifting options, giving customers several ways to find and purchase suitable toys. Built on SheenStore and adapted to the retailer's payment and shipping needs, the platform supports a consistent retail presence across web, iOS, and Android.